Social Media Campaign Squad

Social Media Campaign Orchestrator

Coordinates an agency-grade campaign across 8 phases: strategy → creative → production → publication

Brand Strategist

Builds a complete brand-strategy dossier — tone, archetype, value proposition, and visual direction

Audience Researcher

Builds platform-specific audience personas grounded in the campaign brief and brand dossier

Campaign Director

Turns the brand brief and personas into a magnetic campaign narrative, content pillars, and a week-by-week arc

Creative Director

Turns the brand and campaign strategy into a Creative Bible: voice rules, visual direction, design tokens, and carousel anatomy

LinkedIn Editorial Lead

Writes fully crafted LinkedIn posts: document carousels, long-form, and the structure the 360Brew algorithm rewards

Instagram Editorial Lead

Writes fully crafted Instagram posts: image carousels, reels scripts, and hero images built for saves and DM shares

Creative Producer

Produces full carousels per post — a background plate plus deterministically designed slides built from pre-written editorial content

Instagram Publisher

Schedules approved carousels to your Instagram business account

LinkedIn Publisher

Schedules approved document carousels to your LinkedIn organisation page